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Start from the problem, not the feature list
The same agent does four different jobs depending on what your website is failing at. Pick the one that sounds like your business — most people end up using two or three of them at once.
Lead generation
You get traffic, but the contact form barely rings.
Customer support
The same questions land in your inbox every single week.
Sales automation
Your reps burn their day on first conversations that go nowhere.
Website engagement
People read a page, learn nothing, and leave without a trace.
Turn more website traffic into leads
You already pay for the traffic. The gap isn't visitors — it's that the only way to raise a hand is a form that asks for everything and gives back nothing.
An agent flips the exchange. The visitor asks their question, gets a real answer, and gives you their details because the conversation earned them — not because a gate demanded them.
- Captures name, email, phone and requirement mid-conversation
- Asks budget, timeline and fit before anyone from your team spends an hour
- Tags and categorises the lead so sales knows what they're picking up
- Syncs the lead and the full transcript into your CRM
- Logs the visitors who didn't convert, and what they were stuck on
Give customers instant answers without growing your support team
Most support volume isn't hard, it's repetitive. Hours, delivery, refunds, compatibility, "which one do I need" — the answers already exist somewhere in your business, they're just not where the customer is looking.
Support without an agent
- Customer emails a question already answered on page four
- Ticket joins a queue behind forty others
- Someone answers it for the ninetieth time
- Reply lands the next working day
- The genuinely difficult ticket waits behind it
Support with Openline
- Customer asks the agent, in their own words
- Answered in seconds, from your approved content
- Follow-up questions handled in the same thread
- Anything unusual is escalated with full context
- Your team spends the day on the tickets that need judgement
Deflect the repeats
Opening hours, policies, delivery areas, specifications, availability — answered without a ticket ever being created.
Escalate the rest
When it isn't confident, or the customer asks for a person, it hands over with the transcript already attached.
Find your content gaps
Every question it couldn't answer is logged, so you fix the knowledge base instead of guessing at it.
Let AI handle the first conversation with every prospect
The first sales call is almost always the same call: what do you do, does it fit my situation, what does it cost, can you show me. It's necessary, it's repetitive, and it's the reason your reps run out of hours.
Hand that conversation to the agent. It runs at 2am, it runs on ten prospects at once, and it hands the rep a person who already knows what they want.
- Explains products, services, plans and pricing consistently
- Recommends the option that matches what the prospect described
- Handles the standard objections with your approved answers
- Books the demo, consultation or site visit straight into a calendar
- Hands the rep a briefed prospect instead of a cold name
Turn your website from a digital brochure into an active sales channel
A brochure talks. A channel listens, responds, and does something with what it hears. The difference is whether anything on the page can answer an unscripted question.
Information → visitor searches → contact form
Every visitor gets the same page. The only signal you receive is a form submission, and only from the small minority willing to fill one in. Everyone else is anonymous traffic in an analytics chart.
Information + conversation → understanding → action
Every visitor can ask. You learn what they wanted, where your content fell short, which products people ask about most, and which conversations turn into money.
Proactive prompts
Open with suggested questions relevant to the page someone is on, rather than a generic "Hi, how can I help?"
Guided discovery
Walk a visitor through a catalogue, course list or service menu until there are one or two obvious options left.
Intent data
Every conversation tells you what people came for — the fastest content roadmap you'll ever get.
Most businesses start with one and end up using all four
You don't configure four different products. It's one agent, one knowledge base, one widget — the job it does most depends on what your visitors ask it.
Pick the problem. The setup takes an afternoon.
Connect your content, configure the agent, paste one line of code into your site.